Interact with your audience

During your live shopping event, it is important to be able to diversify the ways to interact with your audience, in order to keep them captivated as long as possible.

1. Access interactions

You can create a new interaction by accessing the Interactions tab from your event page.

Once on this tab, the Add interaction button allows you to select the type of interaction you want to offer during this live:

  • Poll: poll with question and severals answers

  • Winning instant: draw with rewards

2. Create a poll

Once you have selected the Poll interaction, you need to fill in several fields to create your poll:

  • Question : the question viewers will have to answer

  • Answers : the answers proposed to the spectators to answer the question (Min 2 - Max 5)

  • Duration : how long your survey will be online

  • Commercial retargeting (optional) : activate the retargeting pop-up allowing viewers to give their email address accepting to receive commercial emails after the event.

  • Title : pop-up title

  • Description : pop-up description

  • Commercial Use Optin : commercial optin wording

Once these fields have been completed, you can save your survey to launch it later by clicking on the Save button. You can also launch it directly if you are live by clicking on the Launch button.

Once completed, your survey will appear in your list of interactions. You will have the possibility to modify it by clicking on it, or to delete it by clicking on the red button with the trash icon.

You can create your polls in advance during the pre-live phase, but you won't be able to launch them until your event is live.

3. Launch a poll during the live

Once you have created your poll and your live is launched, you can click on the Launch button to start the poll with your audience.

The poll will start and a countdown corresponding to the duration you have indicated will start. You can let the countdown go to the end, or stop the poll before the end by clicking on the cross in the red button.

Once the survey is completed, you will have several statistical data to measure its impact:

  • Results : Ranking of the answers selected by the viewers and the number of votes for each of them.

  • Analytics : Statistical data on the survey (audience reach, number of voters, engagement rate, poll duration)

You will also be able to export all viewers datas who have accepted the commercial retargeting.

  • First name

  • Phone number

  • Email address

  • Polls answers

  • Messages sent on the chat

  • Questions sent on the chat

You can create as many polls as you want during your live shopping event, whether during the pre-live or directly live.

4. Create a Winning Instant

Once you have selected the Winning Instant interaction, you need to fill in several fields to create your interaction:

  • Question: the question viewers will have to answer

  • Answers: the answers proposed to the spectators to answer the question (Min 2 - Max 5)

  • Right answer: the correct answer among the proposed answers

  • Duration: how long your Winning Instant will be online

  • Winners number: the number of winners of your contest

  • Rewards list: the list of prizes to win for this contest

  • Rules consent (Optional): rules of the contest that you propose to the attendees

  • Commercial use opt-in (Optional): offer viewers who participate in a Winning Instant to give their email address to receive marketing communications

Once these fields have been completed, you can save your Winning Instant to launch it later by clicking on the Save button. You can also launch it directly if you are live by clicking on the Launch button.

Once completed, your Winning Instant will appear in your list of interactions. You will have the possibility to modify it by clicking on it, or to delete it by clicking on the red button with the trash icon.

You can create your Winning Instant in advance during the pre-live phase, but you won't be able to launch them until your event is live.

5. Launch a Winning Instant during the live

Once you have created your Winning Instant and your live is launched, you can click on the Launch button to start the poll with your audience.

The game will start and a countdown corresponding to the duration you have indicated will start. Viewers will be able to participate in your Winning Instant as long as the countdown is active, no matter if they are there at the beginning of the countdown or if they arrive during the live.

At the end of the countdown, a pop-up will appear on your admin tool to show you the winner(s). You will also have the option to display the list of winners on your host's screen by pressing the Display results button. This will allow him/her to announce the winners live.

Once the Winning Instant is completed, you will have several statistical data to measure its impact:

  • Results: Ranking of the answers selected by the viewers and the number of votes for each of them.

  • Winners: Ranking of the winners and their associated e-mail address

  • Analytics: Statistical data on the survey (audience reach, number of attendees, number of commercial use optin, retargeting rate, engagement rate, number of winners, poll duration)

You will also be able to export all viewers datas who have accepted the commercial retargeting.

  • First name

  • Phone number

  • Email address

  • Polls answers

  • Messages sent on the chat

  • Questions sent on the chat

You can create as many Winning Instant as you want during your live shopping event, whether during the pre-live or directly live.

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